[Lewk]

I am doing a report at the moment and I am writing about the company Imperial tobacco and looking at a half year report, it says how tobacco net revenue and cigars etc have increased but then it says 'stick equivelant volumes' have gone down by 4%... Could anybody tell me what these means?

I'm not doing an economics or business course so am not very good with all this language, it has just cropped up in this report i'm doing though.

Would be much appreciated, thanks

[aeterno]

Didn't take long to find on Google (on the site of the company which you're talking about no less) but because I'm feeling generous I'll provide you with the link