Marketing Course at Durham

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  1. EmilyGarrett's Avatar
    • New Member
    • Posts: 1
    Marketing Course at Durham
    Hello,
    I was wondering if anyone is currently studying the Marketing degree at Durham, it would be really helpful if you could give me an overview of the course content as I have an offer from Durham but am unsure of the exact course specification and there is very little specific information on the website.
    Thanks in advance
  2. scaredofexams's Avatar
    • Adored and Respected Member
    • Posts: 487
    Re: Marketing Course at Durham
    (Original post by EmilyGarrett)
    Hello,
    I was wondering if anyone is currently studying the Marketing degree at Durham, it would be really helpful if you could give me an overview of the course content as I have an offer from Durham but am unsure of the exact course specification and there is very little specific information on the website.
    Thanks in advance
    I would also like to know this as I have firmed Durham for Marketing 2012 entry
  3. DilySetiawan's Avatar
    • Junior Member
    • Location: Stockton on Tees
    • Posts: 73
    Re: Marketing Course at Durham
    Hi Emily..

    Yes2.. I'm a current student in MSc Strategic Marketing Durham University..
    What do you want to know about the module? We have 4 modules in first term then 4 modules in second term
    in the first term, you will learn about marketing strategy, brand management, marketing science (the most important for your dissertation), and marketing consumer psychology..
    in the second term, you will learn about social marketing, global marketing, integrated marketing communication (but what we've learned only about social media, maybe for next year they will change the module to be more sophisticated), and marketing intelligence..
    If you have any questions, please feel free to ask me..

    Btw,, I'm doing my research now for my dissertation.. If you're a member of Nikon, Canon, Starbucks, or Coca Cola online communities (follow their twitter, like their fanpage, or join forums on their websites) and have participated during this month, I would really appreciate it if you could take this quick survey in https://www.survey.bris.ac.uk/durham/adilinasetiawan/

    It will take no more than 10 minutes and there's a bonus! I'm offering 5 prizes of $25 Amazon Vouchers. To be entered in the drawing, please provide your email address at the end of the survey. The deadline for joining the lucky draw is 13th July 2012.

    If you have any questions, please feel free to contact me here or a.c.setiawan@dur.ac.uk.

    Thank you!

    Best Regards,

    Adilina Setiawan
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