Pancake focus group

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  1. JLXP's Avatar
    • Peer Of The TSR Realm
    • Location: Cheshire
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    Pancake focus group
    Evening folks, doing a bit of research for a new pancake parlour business (hypothetical currently, although i would like to go ahead with it), i was wondering if you could tell me what you would be looking for in a pancake restaurant, perfect recipes, style of interior, prices etc.

    Thanks in advance for your help!
  2. twinlensreflex's Avatar
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    Re: Pancake focus group
    Lots of fruit on my pancakes. And maple syrup. As long as there's tables, windows and chairs I'm happy.
  3. JLXP's Avatar
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    Re: Pancake focus group
    (Original post by twinlensreflex)
    Lots of fruit on my pancakes. And maple syrup. As long as there's tables, windows and chairs I'm happy.
    fruit/syrup/windows+chairs.
    Brilliant, thanks!
  4. Viennaberry's Avatar
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    Re: Pancake focus group
    I think free-range eggs are a must, also a variety of "light/healthier" options for the health concious. Both sweet & savoury options. And it would be cool to have a Choose your toppings menu option~ pancake base, and then you can choose two or three additions like flavoured sauce/cream/fruit/ice-cream/maple syrup/honey etc

    Crepes would be nice also!
  5. twinlensreflex's Avatar
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    Re: Pancake focus group
    Oh, and definitely an eggless/vegan version
  6. JLXP's Avatar
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    Re: Pancake focus group
    (Original post by Viennaberry)
    I think free-range eggs are a must, also a variety of "light/healthier" options for the health concious. Both sweet & savoury options. And it would be cool to have a Choose your toppings menu option~ pancake base, and then you can choose two or three additions like flavoured sauce/cream/fruit/ice-cream/maple syrup/honey etc

    Crepes would be nice also!
    Amazing response, thanks! Indeed, i am currently conducting a questionnaire which will help to dictate my menu, one of the questions being preference of Savoury or sweet pancakes. Which ever gets the most votes, will get the majority of the menu. Free range eggs is a great point, (and will also give me a reasonably USP?)
    I like the idea of creating your own pancake, especially base. I'm currently going for the Thick american stacked style, however i think having an option for crepes is a really good idea.
    Thanks!
  7. JLXP's Avatar
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    Re: Pancake focus group
    (Original post by twinlensreflex)
    Oh, and definitely an eggless/vegan version
    Eggless+vegan version? Never thought about that, interesting! I'll do some research into the vegan pancake recipes, that would have washed over my head otherwise. Thanks!
  8. cfizzle's Avatar
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    Re: Pancake focus group
    Also, takeaway options
  9. JLXP's Avatar
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    Re: Pancake focus group
    (Original post by cfizzle)
    lemon and sugar, nutella, banana + honey, nutella+banana, nutella+sprinkled nuts.... :drool:


    Basically, have a large quantity of nutella
    Nutella is ALWAYS a good thing, no matter what I'll be sure to mention in my business plan i will need an extra storage room for the sheer quantity of nutella
  10. .Scout.'s Avatar
    • Overlord in Training
    • Location: Provence
    Re: Pancake focus group
    Savory options!
  11. JLXP's Avatar
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    Re: Pancake focus group
    (Original post by cfizzle)
    Also, takeaway options
    I have asked the question 'eat in' or 'takeaway' on my questionnaire, originally i was planning a small takeaway 'shack' with no seating area, however upon further research i found that any people would like the atmosphere of a modern pancake house. I think takeaway is a brilliant option to have though
  12. Viennaberry's Avatar
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    Re: Pancake focus group
    Sure I think pancakes are always growing in popularity, so you're onto a good thing ^^ Sweet toppings I imagine will win, but it's what we're more used too.

    Another USP which I haven't seen anywhere, would be to do specialist combos- pancakes which are of a theme like traditional desserts, i.e;
    Banoffee pancakes- Pancake + sliced banana + toffee.
    Apple crumble- Pancake + caramelised apples + streusel crumbs.
    'Roly poly'- Pancake + strawberry jam + cream.
    Jaffa- Pancake + marmalade + plan choc chips.
    Eton mess- Pancake + sliced strawberry + whipped cream
    Mocha- Pancake + espresso ganace + chocolate whipped cream

    ect
  13. sazzabazza's Avatar
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    Lemon juice and shugaa has to be on the menu. I'm thinking that an aesthetic that is reminiscent of an ice- cream parlour may work well, however, it depends on what type of market you are aiming at.

    This was posted from The Student Room's Android App on my HTC Desire
    Last edited by sazzabazza; 02-07-2012 at 19:44.
  14. JLXP's Avatar
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    Re: Pancake focus group
    (Original post by Viennaberry)
    Sure I think pancakes are always growing in popularity, so you're onto a good thing ^^ Sweet toppings I imagine will win, but it's what we're more used too.

    Another USP which I haven't seen anywhere, would be to do specialist combos- pancakes which are of a theme like traditional desserts, i.e;
    Banoffee pancakes- Pancake + sliced banana + toffee.
    Apple crumble- Pancake + caramelised apples + streusel crumbs.
    'Roly poly'- Pancake + strawberry jam + cream.
    Jaffa- Pancake + marmalade + plan choc chips.
    Eton mess- Pancake + sliced strawberry + whipped cream
    Mocha- Pancake + espresso ganace + chocolate whipped cream

    ect
    That's perfect, thank yo so much! Such an incredible idea.
    I also thought having a pancake of the day thing, similar to that of Subway, where a different pancake each day of the week is a little cheaper? The themes are brilliant, thanks again Viennaberry
  15. Watch Key Phone's Avatar
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    Re: Pancake focus group
    I'd say the most important thing is to have variety and choice. Examples:
    - Savoury or sweet
    - Eat in or take away
    - American or European style pancakes
    - Choosing any combination of toppings
    - Veggie/vegan option

    That kind of thing. I'd say my ideal for that kind of thing would be like a build-your-own style. You choose what kind of pancake you want, then you choose any combination of any number of toppings from a list, savoury, sweet, whatever. The toppings would have a small cost each, so the more toppings you wanted the more you'd pay. You could offer special toppings or themes of topping each month or week, e.g. traditional British desserts (strawberries and cream, rhubarb and custard?). But you would also have a fairly wide range of toppings which were always available, things like maple syrup, lemon, sugar, jam, nutella, cheese, bacon (if you're offering savoury), etc.
  16. JLXP's Avatar
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    Re: Pancake focus group
    (Original post by Amwazicles)
    I'd say the most important thing is to have variety and choice. Examples:
    - Savoury or sweet
    - Eat in or take away
    - American or European style pancakes
    - Choosing any combination of toppings
    - Veggie/vegan option

    That kind of thing. I'd say my ideal for that kind of thing would be like a build-your-own style. You choose what kind of pancake you want, then you choose any combination of any number of toppings from a list, savoury, sweet, whatever. The toppings would have a small cost each, so the more toppings you wanted the more you'd pay. You could offer special toppings or themes of topping each month or week, e.g. traditional British desserts (strawberries and cream, rhubarb and custard?). But you would also have a fairly wide range of toppings which were always available, things like maple syrup, lemon, sugar, jam, nutella, cheese, bacon (if you're offering savoury), etc.
    Indeed, with the exception of the Veggie option, the rest i have covered in my questionnaire. The extra toppings idea is brilliant, i was thinking something like that of Dominos, where you create your own base/sauce/toppings all of which are 50p each for example.
    I think seasonal menus are are good idea, or at least seasonal Specials e.g. at christmas time a cider + minced fruit pancake (thinking aloud)
  17. mimile's Avatar
    • Exalted Member
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    Re: Pancake focus group
    what about vegan pancake? without egg and milk...and maybe everything organic?
    and pancake with salad and mushrooms(it's soooo good)
    also i always imagined the perfect pancake resturant to be like a fifties diner thing.
  18. twinlensreflex's Avatar
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    Re: Pancake focus group
    (Original post by JLXP)
    Eggless+vegan version? Never thought about that, interesting! I'll do some research into the vegan pancake recipes, that would have washed over my head otherwise. Thanks!
    No problem Mostly cup of flour to a cup of nondairy milk, although for fluffy pancakes you can add mashed banana in and cook with a lid on
  19. JLXP's Avatar
    • Peer Of The TSR Realm
    • Location: Cheshire
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    Re: Pancake focus group
    (Original post by mimile)
    what about vegan pancake? without egg and milk...and maybe everything organic?
    and pancake with salad and mushrooms(it's soooo good)
    also i always imagined the perfect pancake resturant to be like a fifties diner thing.
    Click image for larger version. 

Name:	d79e80b6-dc76-469f-b65c-e69e6e8a613a.jpg 
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ID:	160968 Like something out of Greece? Great idea!
    Indeed, vegan pancake (see few posts up) is an excellent point, and something i completely over looked!
    Pancake with salad+mushrooms, a great vegetarian option, Thanks mimile!
  20. Luna.'s Avatar
    • Exalted Member
    • Posts: 357
    Re: Pancake focus group
    I'm a massive child, so please please please can we have pancakes in the shapes of things? :bigsmile:
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