Im probably the stereotypical public school rah, that all you people are harping on about how much you hate, and I actually work in a jack wills, to be frank that is the only time I ever wear it these days, when I am at work, Jack Wills was once a great brand (about 3 years ago) but now all these chavs have started wearing it trying to look rich, which I hate, these days if you want to pull off the preppy look you need to buy brands like; crew and of course good old R&L, with small amounts jack, perhaps a scarf or something, (not the massive print tees for god sake). But to be honest unless you go to a public school, or a decent uni, stay away from JW, because you will just look like a t*** in it.