The Student Room Group
Reply 1
I googled and (didn't) find this thread...

That's why it's necessary.
(edited 8 years ago)
Reply 2
Original post by jneill
I googled and (didn't) find this thread...

That's why it's necessary.


Then, why every company buy this services?
Reply 3
Do you even need to ask?
Most people will only use the websites on the first or second page of the search engine. If it's not optimised, the website might only show up on like page 25. Meaning the traffic and the number of visitors are going to be low, basically making the website useless.
Reply 4
It's no use just building a website and hoping people will come... they won't.

SEO simply makes your site and content more visible to the search engines, and therefore helps direct relevant people to it.

Posted from TSR Mobile
Reply 5
Page ranking is a measurement of a domains authority and popularity. SEO just makes that process a little bit easier. It's like asking; 'why is it important for a website to be viewed'
Reply 6
Original post by TrojanH
Page ranking is a measurement of a domains authority and popularity. SEO just makes that process a little bit easier. It's like asking; 'why is it important for a website to be viewed'


But now, Page Rank is not considered or refreshed by google. Only good quality of backlinks is matter.
Original post by Vikashcla
But now, Page Rank is not considered or refreshed by google. Only good quality of backlinks is matter.


That's not necessarily true. Good quality backlinks are very important in SEO but Google is constantly changing, now good quality content is important to them. Spammy links will lead to penalties for a website rather than better rankings in Google.Plus, if you have better content then more people are likely to link to it and therefore get your more links. Page rank isn't so much important but it's still good to achieve. Page authority and domain authority want to be high so that people see your site as trustworthy.
Reply 8
If it was not effective, then the whole world did not use these services (SEO).
Because without SEO you can get lost in the boundless expanses of the Internet. Quality SEO will allow your target audience see your offer first.
SEO helps to bring your site on the first place in search queries. This can dramatically increase traffic and popularity of the site. A few months ago with the help of the resource http://wezom.com/services/seo-audit I brought my culinary blog on the first page of search engines. Interenet stores use to promote SEO and contextual advertising.
Reply 11
Original post by Vikashcla
Then, why every company buy this services?


Because it takes time to do yourself and most companies dont know how to do it. There's a decent guide on seoworks that covers the basics
Because Google itself dont know anything . Whatever you want to show to google, Google will start performing like that.So, we use some tool and techniques to instruct Goolge is called Search Engine optimization(SEO).
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Original post by Shadow17
If it was not effective, then the whole world did not use these services (SEO).


Fallacy.
Reply 14
SEO is required to be visible in Search engine result page, to get traffic and smooth running of the website.

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