please help which answer is better?

which answer is better 1 or 2

what is franchise?

1)franchise is “an authorization granted by a government or company to an individual or group enabling them to carry out specified commercial activities, for example acting as an agent for a company's products.” (Oxford Dictionaries Online). Essentially, it is a form of business arrangement between two parties involving the distribution of goods and/or services. In franchising, a franchisee invests in the right to sell certain products and/or services using the franchisor’s established brand name and proven business system. In return, the franchisor provides advice, training, technical business support, advertising and promotional support and access to the key goods and services needed to operate the franchise business. Franchising allows the franchisor to enjoy brand expansion and benefit from having an additional revenue stream. To the franchisee, using a tried and tested business model greatly reduces the risks and uncertainties of starting a business.


2)An authorization granted by a government or company to an individual or group enabling them to carry out specified commercial activities, for example acting as an agent for a company's products.Franchising is seen by many as a simple way to go into business for the first time. But franchising is no guarantee of success and the same principles of good management - such as informed decision-making, hard work, time management, having enough money and serving your customers well - still apply.Be cautious when buying into a franchise if you have to develop the market and the brand in your designated area. Make sure your investment generates healthy returns and a capital gain when you sell.

Which answer is better depends on what is required for the number of marks allocated. Requirements vary depending on number of marks and examination board. I would assume this is business studies rather than an economics A level question.

do you know dumbass, my second answer was wrong.