Small team mentality, we are Arsenal one of the biggest teams in the world!
Big teams are ruthless. You need a player in a position you get him at all cost. Arsenal don't do this. They sit back and wait and frown when the player goes elsewhere. It's got to the point where fans have lost all optimism and settle for mediocrity. Well if we can just get a decent striker and a midfielder then that will do. Do Barcelona, Real Madrid, Bayern Munich do this? Should they not be our competition rather than Spurs? We make just as much money charge just as much have just as big a fan base have just as big a stadium. Why should we settle for the rubbish Arsene gives us year in year out. Would Giroud be leading the line in Real Madrid? Would he not have been shipped off years ago or at best be a bench warmer, why is he suddenly good enough for us then! We need to aim higher. Ozil and Sanchez are great players but they are not bigger than our club, they are simply the quality of players whom we should be signing. They shouldn't be the exception but the norm. If they leave we should be signing people even better than them because that's what big teams do.