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AS Edexcel Official Business Unit 1: Marketing and people - 19th of MAy

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Original post by landellsharry
do you reckon i'll get away with saying that but delayering, decisions are implemented quicker and with less distortion (Chinese whispers) as the decision passes through less people, this would motivate workers because they get clearer instructions and have a better idea of what to do??


yes:smile:
Original post by Tsr19999
What was the actual answer, 0.34?


Has anyone got the predicted mark scheme?
Original post by Foji
Grade boundary prediction?


Posted from TSR Mobile


hopefully super low
Original post by Rainbowcorn
hopefully super low


Think I got about 8/20 on section C so hopefully the boundaries will be really low.
Reply 104
anyone got a mark scheme?
Here are some of the questions guys, I'll add more if I remember, or you can post some more

Define Marketing stratgey ( 2 marks)
Define Product Portfolio ( 2 marks)
Explain one reason how Aston Martin have used differentiation in their premium priced cars ( 4 marks)
Assess two non-price factors that affect the demand for premium priced cars (8 marks)
Define Entrepreneur (2 marks)
Define Business objective ( 2 marks)
Explain how the design mix affects Aston Martin's premium priced cars (4 marks)
Calculate the income elasticity of demand for Approved Foods (4 marks)
Explain how Approved Foods would use income elasticity of demand (4 marks)
Assess what effect removing layers has on worker motivation (10 marks)
Asses the effect social trends have on the channels of distribution (8 marks)
Assess the importance of profit maximisation on Approve Foods (10 marks)
Evaluate whether Post Office expansion or Online sales should be used to expand Bunches (20 marks)
(edited 7 years ago)
Original post by benj1999
Does anyone remember all of the questions that came up!? If so, could you list as many as possible please:smile:


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20 Mark was Evaluate and recommend which whether distribution would be increased through Post Office or through Online Sales and whether one of them would lead to an increase in profit.
What was business objectives
What was an entrepreneur
What was product portfolio
There was some question on design mix. I'll write the rest as soon as I remember it.
Original post by landellsharry
Has anyone got any sensible predictions for the Unit 2 paper? I think i'm weaker on those topics, also is the 20 marker on the unit 2 paper synoptic with unit 1?


Breakeven probs may come up and they might ask about liquidity.
Reply 108
Original post by Varun127
Here are some of the questions guys, I'll add more if I remember, or you can post some more

Define Marketing stratgey ( 2 marks)
Define Product Portfolio ( 2 marks)
Explain one reason how Aston Martin have used differentiation in their premium priced cars ( 4 marks)
Assess two non-price factors that affect the demand for premium priced cars (8 marks)
Define Entrepreneur (2 marks)
Define Business objective ( 2 marks)
Explain how the design mix affects Aston Martin's premium priced cars (4 marks)
Calculate the income elasticity of demand for Approved Foods (4 marks)
Explain how Approved Foods would use income elasticity of demand (4 marks)
Assess what effect removing layers has on worker motivation (10 marks)
Asses the effect social trends have on the channels of distribution (8 marks)
Assess the importance of profit maximisation on Approve Foods (10 marks)
Evaluate whether Post Office expansion or Online sales should be used to expand Bunches (20 marks)


is there a Predicted mark scheme for this yet? or even unofficial mark scheme>>>
For a 20 marker, how many points are you meant to make?
Grade boundaries predictions 40 marks c????
(edited 7 years ago)
Original post by Midnight1811
For a 20 marker, how many points are you meant to make?


2 points and a conclusion
Reply 112
Hi guys...
I think I ruined my business exam already.. TT
Do u think I could still get a C even I missed out section B, 3 questions?
I have done the 20 marker and all in section A
Original post by krishl
Hi guys...
I think I ruined my business exam already.. TT
Do u think I could still get a C even I missed out section B, 3 questions?
I have done the 20 marker and all in section A


Was it a lack of time that caused you to not answer questions?
Original post by Jack.dim
Grade boundaries predictions 40 marks c????


could be although on a pastpaper/ the tutor4u papers i got 49/80 and that was a C
Original post by krishl
Hi guys...
I think I ruined my business exam already.. TT
Do u think I could still get a C even I missed out section B, 3 questions?
I have done the 20 marker and all in section A


id say yes but only if you got good marks on them, so like say 16/20 and you got most of the marks on the small questions
Reply 116
Original post by hw1221
Was it a lack of time that caused you to not answer questions?

Yes.. cuz after section A, I just went to section C and do the 20 marker.
plus the YED took me ages to find the number dun know why :'(
Reply 117
Original post by Rainbowcorn
id say yes but only if you got good marks on them, so like say 16/20 and you got most of the marks on the small questions

fingercross:frown: thanks for replying me
Original post by krishl
Yes.. cuz after section A, I just went to section C and do the 20 marker.
plus the YED took me ages to find the number dun know why :'(

You may scrape a C or B depending on the boundaries. I only had 10 mins for the 20 marker so didnt do too well I expect. Just aim for an A on Tuesday to secure a better grade. :smile:
Anyone resit the old spec? Or know of a thread for it?

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