Money isn't really a big factor for the kind of TSR demographic that are mostly students, as if someone has money, it just means "comes from a rich family and their parents give them money" rather than high income as a sign of success, when it might be more of an attraction factor.
There is one factor where coming from a rich family helps attractiveness when you are at college/uni, which is that sometimes the rich kids can be hubs of social circles because they are rich, and because they do a lot of social stuff. When I was at college, there was a guy whose Dad owned a chain of hotels and he was loaded, he had a huge house and used to have massive house parties with everyone round there. He had all sorts of friends outside college from other rich dudes who knew his Dad and they all had flash clothes, there were loads of drugs, it had a sexy glamour that wasn't there in the normal "going to the pub" socials that we had.
At uni you also get these full time socialities, both guys and girls, who are financially secure because of their family circumstances so aren't bothered about their degree, they are at uni for the social life. Because they are well off, they can afford to do everything, they go out every night, they have loads of different social circles, they go on a lot of glamorous holidays as well and so their instagram/facebook looks exciting because they are always in pictures in expensive clubs or on beaches and on boats. Again it makes them seem cool, because people think wow my life is so humdrum, I go to uni, work my part time job, come home and study, then try and get socialising in as much as I can, but how good would it be to have some escape and be part of that James Bond lifestyle that he has.
As people get further through uni the appeal of this kind of person wears off, because everyone is now starting to get more serious about their life plans and goals and when someone is just asking their parents for money so they can party and holiday it looks less impressive.