Edexcel Business A Level Paper 1 24th May 2019

1)a. 54.03%


2a). Talked about limitation of secondary research not being specific to topic of interest, such as being outdated (2016) compared to current 2018 plus data only given about U.S. and not Mexico or Canada (in NAFTA).
2c). Tariffs and import quotas, NAFTA being the north american free trade agreement, free trade - list benefits and no import quotas - list benefits and counters, such as missing out opportunities of other blocs, like ASEAN, etc.
2d). Talked about price product place and promotion, focusing mainly on price and product and talking about location while mentioning the case study with the small specialised shops

2e). Talked about tall structure and flexible hours

How did you find the paper?
I was put off as I wasn't expecting those questions to appear.
Do you think grade boundaries would be lowered?

To be honest, although i feel i did alright, some questions could have been a lot better. I was expecting more calculation questions, like PED and YED and many more topics from theme 4 like MNCs, B2B, protectionism, etc. But im seeing a lot of people found it hard so i definitely don't think the boundaries will be high for this paper. I'd compare it to last years one, i think itll be similar.

Yeah same, I was expecting a PED question. They've used a YED question in one of the past papers, so I wasn't expecting that. A lot of people did find it difficult. Hopefully, grade boundaries will be lowered.

If grade boundaries are lowered, what do u think an A* would be, I know in 2017 it was 73. I'm not sure if that's particularly low or high tho :/

timing was crap but general points i feel we’re okay to establish liked the stock flor question basically like the plc one last year

Edexcel Business A Level Paper 1
Theme 1 and Theme 4

Section A
1a) Calculate the percentage difference between 2010 and 2011 compared to 2019 and 2020 and find the difference of those. (4 marks)
The answer was around 54%.

1b) Product life cycle question (4 marks)

1c) Assess the consequences of Spotify on the stock market floatation. (10 marks)
Talk about benefits and drawbacks of public limited companies and how shares are sold on the stock market.

4) Assess the benefits of Spotify being in a dynamic market. (12 marks)
Talk about how the market is constantly changing. Spotify must be able to adapt to change.

1d) Two options were using marketing strategies to continue in there existing markets or go into emerging economies. (20 marks)

Section B

2a) Secondary research question (4 marks)

2b) Supply and Demand diagram (4 marks)
Shift the demand curve to the left as the population of elderly customers buying coffee decreases.

2c) Assess the benefits of Lavazzo being in a NAFTA trading bloc. (10 marks)
Talk about free trade between USA and Mexico.
Costs are cut as Lavzzo won’t need to pay tariffs.

2d) Marketing mix q (12 marks)

2e) Two options were to change the organisational structure or to change the workforce into a flexible one. (20 marks)
Talk about spans of control.
Motivation.

Anyone else remember the questions or answers?

It was assess the consequences to Spotify of operating in a dynamic market not the benefits to them.

any predictions for paper 2

anyone know what the grade boundaries were last year as ive had a look online and i cant seem to find them anywhere? they all seem to be out of 335 and we only have 300 marks right?

how did you guys find paper 2?