Edexcel AS Geography Unit 2 May 16th Watch

s-hardayjade
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This is the link with all of my work I have done on rebranding in neat and it's mostly rural:
https://drive.google.com/folderview?...&usp=drive_web
Sorry that it has taken so long! wasn't as easy as I thought.. Ask me for any problems with my handwriting/more in depth explanation. If anyone is interested i'll be going to a revision class tomorrow on rebranding and i'll share all of my notes from that tomorrow aswell? If not, good luck with your exams! I think my biggest struggle will be timing.
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zomi
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(Original post by s-hardayjade)
Is facts about each area okay? In all of the mocks we've done I've gotten 10/10 just by expanding on the points. Mostly with Holderness it tends to be fieldwork so i'll put both up. Are you okay with coastal development?

And to everyone else as well i'll put the rebranding notes up ASAP
I'm fine with about anything (not so interested in the actual fieldwork though, since I'd rather do it about fieldwork I have actually done :3), really, thanks so much for taking the effort and being so kind ^^
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zomi
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Oh, didn't see you put it all up already! Thanks so much for everything. <3
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s-hardayjade
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(Original post by Pistol 33)
What do you write when it asks about results and conclusions?

How would you structure it?
Our teacher told us to answer it the same way, but dropping in a few of our actual results, like 31 people in a footfall survey or -2 on a bipolar survey and talk about what this suggests but briefly, then in your conclusion just mention: This result showed us that the rebranding/coastal management was popular/successful because it got this rating or because there were so many people?I hope that makes sense.
I think it will sadly come up in our exam on friday.. monday was such an annoying paper with how evil they phrased things!
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s-hardayjade
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(Original post by zomi)
Oh, didn't see you put it all up already! Thanks so much for everything. <3
Thank-you haha! And I get your point about fieldwork! I'm so worried i'll forget all of mine! Good luck in your exam!xx
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thunder-kitsune
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conclusion at the very end whilst with the results separate them for secondary and primary data
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Pistol 33
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(Original post by s-hardayjade)
Our teacher told us to answer it the same way, but dropping in a few of our actual results, like 31 people in a footfall survey or -2 on a bipolar survey and talk about what this suggests but briefly, then in your conclusion just mention: This result showed us that the rebranding/coastal management was popular/successful because it got this rating or because there were so many people?I hope that makes sense.
I think it will sadly come up in our exam on friday.. monday was such an annoying paper with how evil they phrased things!
So I'll incoperate my fieldwork and research into 1 part whilst adding in some figures

Then next paragraph analyse what i've concluded from these results, and then a conclusion? will that work?
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krishthakrar
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can we make up our results?
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s-hardayjade
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(Original post by Pistol 33)
So I'll incoperate my fieldwork and research into 1 part whilst adding in some figures

Then next paragraph analyse what i've concluded from these results, and then a conclusion? will that work?
Yes, that's what he told us anyway have you looked at any examiners reports? they might help you even further

(Original post by krishthakrar)
can we make up our results?
Yes, i think most people do. there's just too much to remember otherwise
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thunder-kitsune
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(Original post by krishthakrar)
can we make up our results?
yes, of course you can they'll never know you can make up parts of what you did too
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Bamazooki16
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Dear god, Literally everyone hated the last exam at my school... We had one girl come out in tears because what the department had her revise was completely different and she only actually needed one case study compared to the crap loads that they taught her... Edexel really screwed us over
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Pistol 33
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OCR has been giving out easy exam papers this year.

Edexcel.....
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thunder-kitsune
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(Original post by Pistol 33)
OCR has been giving out easy exam papers this year.

Edexcel.....
seriously?!?!?!? I hate edexcel oh god, atleast I have one subject on OCR:mad:
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Kash24411
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wow i guess im like the only one doing unequal spaces on this forum
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Hody421
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Here's some quality rebranding notes

http://www.sendspace.com/file/lzjucs

Credit to: lala121 (http://www.thestudentroom.co.uk/member.php?u=1021071)
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thunder-kitsune
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tomorrow will be spent cramming like crazy lmao
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hajs
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(Original post by thunder-kitsune)
tomorrow will be spent cramming like crazy lmao
hahah agreed
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BenjKl
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(Original post by GeorgeAndLennie)
I don't know if this will help people. But for rebranding here are some ways of doing the fieldwork and research questions... for Urban or Rural:

GUIDELINES ON WRITING FIELDWORK AND RESEARCH YOU WOULD CARRY OUT IN AN URBAN AREA IN NEED OF REBRANDING

When carrying out fieldwork and research in an urban area in need of rebranding I will use a two-pronged strategy to collect the data, that is, primary and secondary research. The former gives me an opportunity to collect first-hand data through my fieldwork activities and the latter allows me to access pre-existing data about the area from a variety of sources such as text books and the internet. A combination from these sources of information will give me a balanced picture of the area and how it should be rebranded.

Primary data: The first thing I would do when I get to the area is to make a few field notes focusing on what exactly I am going to look for (my aims and objectives) as I conduct my fieldwork. This is important for it helps me to streamline my fieldwork activities because it is practically impossible to research on everything. I would also draw a number of field sketches about key areas in the city especially those which need rebranding. Photographic evidence is also useful although I should be as objective as possible when shooting them. The photographs will be useful for they will reveal the condition of the area in a pictorial way.

The next thing I would do is to conduct interviews using a set of pre-prepared questions. Some of the questions will include tick boxes to facilitate the speed at which the research is undertaken (closed questions) but others will be more open-ended to give the interviewees an opportunity to express their own opinions about the area. I can also be more selective by arranging focus groups in order to collect more detailed and hopefully unbiased views about the area. Such groups are useful especially if they are made up of well-informed people who have lived in the area for a long time. Another technique I would utilise is that of ‘placecheck forms’ entailing the use of a variety of questions about the area particularly the problems it is facing and what could be done to solve them. A placecheck is a method of assessing the qualities of a place, showing what improvements are needed, and focusing people on working together to achieve them. This will involve asking the residents questions such as the following:What do you like about this place? What do you dislike about it? What needs to be improved? How can the physical form of buildings and spaces help to make the place work better?and Which green areas and open spaces are important to conserve and emphasise?

Commercial activities are very important in urban areas thus making it important to investigate the status of this sector for it is likely to have been affected in areas needing rebranding. Therefore I will administer a questionnaire to check on retail activities focusing on shopping quality if it is declining or improving; footfall, that is, the number of people visiting a shop or a chain of shops in a period of time is. Footfall is an important indicator of how successfully a company's marketing, brand and format are bringing people into its shops. It is an indicator of the reach a retailer has, but footfall needs to be converted into sales and this is not guaranteed to happen. Many retailers have struggled to turn high footfall into sales. Linked to the retail business and footfall is the need to conduct a pedestrian count to establish the volume of customers coming to do business in the city. If the counts are low it means the businesses in the area will suffer and are likely to close.
It would also be essential to carry out an ‘Environmental Quality Survey’ for it will yield useful data on things like litter and the areas affected by it, the level of vandalism to property (public or private), incidences of graffiti, the availability of open space especially that for recreational activities, street lighting to give people comfort, availability and cleanliness of street furniture, existence of urban plants (e.g. trees) more so in urban concrete environments, smell particularly in polluted areas, noise pollution and population density as it is usually linked to the quality of life in an area. Other considerations include a survey of residential area environmental quality entailing the quality of the environment as reflected by the nature of buildings for instance, levels of pollution (litter, traffic, noise and air), availability of amenities (garages, gardens) and access to services (schools, parks, shops, pub/s, doctor/s and public transport).

My research will be incomplete without supporting it with some secondary data gathering. Obviously I would use reputable and reliable internet sources especially those offering ‘geo-demographic’ data (refers to any data related to consumer or business population information. It helps you answer questions such as: Which store locations are likely to be most profitable for you? Where would it be best to site a new store, depot, clinic or service facility to meet future demand? Where in the country are there more potential customers with a similar profile to those that buy from you now?) such as Acorn and cameo profiles. I would also check on socio-economic profiles from census (National Statistics) and do a photographic search to compare the current situation as seen from my own photographs and what the place looked like especially during its boom period.


GUIDELINES ON WRITING FIELDWORK AND RESEARCH YOU WOULD CARRY OUT IN A RURAL AREA IN NEED OF REBRANDING
When carrying out fieldwork and research in rural area in need of rebranding/regeneration/reimaging I will use a two-pronged strategy to collect the data, that is, primary and secondary research. The former gives me an opportunity to collect first-hand data through my fieldwork activities and the latter allows me to access pre-existing data about the area from a variety of sources such as text books and the internet. A combination from these sources of information will give me a balanced picture of the area and how it should be rebranded/ regeneration/reimaging.

Primary data: The first thing I would do when I get to the area is to make a few field notes focusing on what exactly I am going to look for (my aims and objectives) as I conduct my fieldwork. This is important for it helps me to streamline my fieldwork activities because it is practically impossible to research on everything. I would also draw a number of field sketches about key areas in the selected rural area especially those which need rebranding/regeneration/reimaging. Photographic evidence is also useful although I should be as objective as possible when shooting them by choosing both positive and negative aspects. The photographs will be useful for they will reveal the condition of the area in a pictorial way.

The next thing I would do is to conduct interviews using a set of pre-prepared questions. Some of the questions will include tick boxes to facilitate the speed at which the research is undertaken (closed questions) but others will be more open-ended to give the interviewees an opportunity to express their own opinions about the area. I can also be more selective by arranging focus groups in order to collect more detailed and hopefully unbiased views about the area. Such groups are useful especially if they are made up of well-informed people who have lived in the area for a long time. Another technique I would utilise is that of ‘placecheck forms’ entailing the use of a variety of questions about the area particularly the problems it is facing and what could be done to solve them. A placecheck is a method of assessing the qualities of a place, showing what improvements are needed, and focusing people on working together to achieve them. This will involve asking the residents questions such as the following:What do you like about this place? What do you dislike about it? What needs to be improved? How can the physical form of buildings and spaces help to make the place work better?and Which green areas and open spaces are important to conserve and emphasise?

Commercial activities are very important even in rural areas thus making it important to investigate the status of this sector for it is likely to have been affected in areas needing rebranding/ regeneration/reimaging. Therefore I will administer a questionnaire to check on retail activities focusing on shopping quality if it is declining or improving; what services are still being provided in the area (bus service/ post office/ a primary school/ shops) and also the number of people visiting the village shop/s. I would also check on the number of boarded-up shops and the number of ‘for sale’ signs a good indicator of why the place needs rebranding/ regeneration/reimaging. I would check on signs of delelection, abandonment and general lack of sevices. It would be useful to find out how many people visit the village shop/s and the frequency of their visits (everyday; once a week; once every fortnight; once a month).

My research will be incomplete without supporting it with some secondary data gathering. Obviously I would use reputable and reliable internet sources especially those offering ‘geo-demographic’ data (refers to any data related to consumer or business population information. It helps you answer questions such as: What is happening to the availability of services in the area? What are the main problems being faced in the area and how can they be solved?) such as Acorn and cameo profiles. I would also check on socio-economic profiles from census (National Statistics) and do a photographic search to compare the current situation as seen from my own photographs and what the place looked like especially during its boom and stable period.

Thank you so much. It clears it up very well. GL to everyone in exam

P.S. Sorry I just couldn't stop myself from quoting this, lol.
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Naomisteinxx
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Is anybody else using Detroit as a case study for rebranding? If so, do you know the successes of rebranding there?!
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ruchipoochii
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Hi Guys,
Does anyone by any chance have a list of all the past questions on Rebranding Places?
I'm doing Crowded Coasts and Rebranding Places and tbh I don't know anything about either of these units, this is going to be a disaster
Nevertheless I'm only asking because i'm trying to cram last minute revision and I want to see the stuff that comes up most and the types of questions that are going to come up...

Thanks )
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