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    Why? Give a specific real life example/situation

    Well i doubt there can be any real life examples, surely? Just actions/scenarios that can suggest that the media controls our free will.

    The cultivation theory suggests that at such a young age, what we see on television will change our perception of our ethical environment. Research connected to this survey suggested that in Britain 'heavy watchers' or even 'light watchers' of television have a more cynical and selfless attitude towards society. For example people are less likely to help out a stranger in trouble and rather pretend they never saw anything.

    So in some sense, it can be suggested that the media control our free will, in this sense changing our line of reasoning and decision making.

    But 100% solid control? I doubt it, but a dominant factor.

    Edit: However, saying that, the monopolization of the mass media in Nazi Germany managed to completely alter the ethical environment of German society to do the bidding of the Nazi regime. As the hypodermic needle suggests, the media can be specially designed to trigger a desired a response......though, then again that isn't complete control. Just extreme heavy influence.
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