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    Hello Lovely Business & Management People!

    This questionnaire is for my final year research project and is a very important part of my degree! I would be very grateful if you could fill it in for me and share this event with your friends so I can get as much data as possible! Every answer is anonymous!

    My Research Question is:
    What is the impact on brand equity with the use of non-traditional event sponsorship?

    Non-Traditional – Definition: not conforming to or in accord with tradition

    Here is the link!
    https://qtrial.qualtrics.com/SE/?SID=SV_dopy1yX375QhHgx

    Thankyou to every who fills it out I very much appreciate it!

    Kind Regards
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    Done! Please do mine in return only takes 5 mins! http://people.exeter.ac.uk/ar319/Rotate/index.php
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    If you're going to ask people which the first brand comes to mind is, I recommend a) not having any mention of Red Bull beforehand, and b) Not showing pictures but instead asking people to name them off the top of their heads. I looked at those pics and thought.... well, they all come to mind

    Just thought I'd mention it in case you decide to redo it or evaluate it :P
 
 
 
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