Hello Lovely Business & Management People!
This questionnaire is for my final year research project and is a very important part of my degree! I would be very grateful if you could fill it in for me and share this event with your friends so I can get as much data as possible! Every answer is anonymous!
My Research Question is:
What is the impact on brand equity with the use of non-traditional event sponsorship?
Non-Traditional – Definition: not conforming to or in accord with tradition
Here is the link!
Thankyou to every who fills it out I very much appreciate it!
Red Bull Questionnaire Watch
- Thread Starter
- 25-03-2013 23:00
- 26-03-2013 13:13
Done! Please do mine in return only takes 5 mins! http://people.exeter.ac.uk/ar319/Rotate/index.php
- 26-03-2013 22:50
If you're going to ask people which the first brand comes to mind is, I recommend a) not having any mention of Red Bull beforehand, and b) Not showing pictures but instead asking people to name them off the top of their heads. I looked at those pics and thought.... well, they all come to mind
Just thought I'd mention it in case you decide to redo it or evaluate it :P