What is the difference between a Corporate Aim, Corporate Objective, Functional Aim.. Watch

Derp96
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Could any one please explain to me the difference between a Corporate Aim, Corporate Objective, Functional Aim and Functional Objective? I'm having real trouble differentiating between each of them *Head in hands*

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TSR Learn Together
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Hi there,

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hkiani94
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Corporate aim is the overall aim the business wants. For example to provide the best products and services.

Corporate objective is the steps required to achieve the aim.

Functional aim is the same as corporate aim but instead it relates to thr functional areas such as HR, Finance, production and marketing.

Functional objective is the steps required to acheive the functional objectives.

Hope this helps.



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pmc:producer
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(Original post by hkiani94)
Corporate aim is the overall aim the business wants. For example to provide the best products and services.

Corporate objective is the steps required to achieve the aim.

Functional aim is the same as corporate aim but instead it relates to thr functional areas such as HR, Finance, production and marketing.

Functional objective is the steps required to acheive the functional objectives.

Hope this helps.



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Spot on. It's sad that the OP couldn't have Googled this - not only would it he/she have found the answer within a minute, the extended reading stemming from the results would have been invaluable.
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