Year 12s: what will be the first way you research your future options? >>

Edexcel Business unit 1 resit 19th May Unofficial Mark Scheme

Started a thread as I cannot find anything on the unofficial mark scheme for the Unit 1 Developing New Business Ideas on the 19th May 2016. Edexcel.
Anyone got a copy? or we could compile one together...

Reply 1

Bruce267099

Original post by Sloanepeterson

Define what is meant by a Marketing Strategy (2 Marks)

A marketing strategy describes the approach by which a business sets out in marketing their product. This can be a long term or short term strategy and it makes the foundation of marketing their business. :biggrin:

Think i posted for the wrong lol, thought it was the marketing and people paper. :tongue:

(edited 7 years ago)

Reply 2

Gwoood

I'm pretty sure the multiple choice for the opportunity cost and trade off question was trade off and the first question was 50% but thats all i can really remember hahaha think there was one which was competitive pricing too?

Reply 3

Gwoood

and what did you say for whether profit was a big motive for him?

Reply 4

Sloanepeterson

Original post by Gwoood

and what did you say for whether profit was a big motive for him?

I said initially no as he takes risks etc. may want to spend more time with family... but to an extent profit to fund his lifestyle. what about you?

Reply 5

Gwoood

I said it didn't seem that big of a motive due to his £3000 salary at one point and that he offers free classes for the schools so doesn't seem to play a big part but that it was a private limited company and their aim is generally to make money so it has to be considered definitely, do you remember any more questions ahahah