Hi everyone, I am currently doing my final year MSc dissertation and it would be great and incredibly helpful to me if you could fill in the questionnaire by following the link below.
My dissertation is a study of the interpersonal influence of online reviews, using a model called the elaboration likelihood model of persuasion. Basically, I am testing to see how people process reviews in different ways and how these processing methods contribute to influencing peoples attitudes and behaviour when they are looking to book a hotel.
The questionnaire itself should take no longer than 5-6 minutes to complete and you would be helping me out so much by doing this!
The questionnaire can be found following this link: https://docs.google.com/forms/d/e/1F...rm?usp=sf_link