MSc Dissertation - Your help would be much appreciated!Watch
My dissertation is a study of the interpersonal influence of online reviews, using a model called the elaboration likelihood model of persuasion. Basically, I am testing to see how people process reviews in different ways and how these processing methods contribute to influencing peoples attitudes and behaviour when they are looking to book a hotel.
The questionnaire itself should take no longer than 5-6 minutes to complete and you would be helping me out so much by doing this!
The questionnaire can be found following this link: https://docs.google.com/forms/d/e/1F...rm?usp=sf_link