I have an assignment where I am required to talk about how I could integrate a UK based company in the Japanese market. The problem is that this is a very broad study and I would spend weeks trying to find a good example of a company that could potentially expand to Japan so that's why I'm reaching to you guys and I'm asking if anyone knows of the name of a potential company that I could use for this assignment? I only need the name of that company, the rest is up to me. Thank you in advance!!
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I need a UK based company with potential to expand to Japan watch
- Thread Starter
Really you could make any business work for this, I'd personally decide on a food business or business that offers a new specialist service. There are many snacks the UK have produced which are inspired by South East Asia cuisines but have something western to them which could diversify the market, weaken their competition, etc... if they expanded to Japan. Sorry I didn't give you a specific business but I find it's often easier to write about something you haven't been told to research.
Hope this helped a little!