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Original post by ashbash567
any information

What are you looking for? You may have more success in getting people to help if you are more specific :smile:
Reply 2
Original post by Evil Homer
What are you looking for? You may have more success in getting people to help if you are more specific :smile:

thanks for coming back so quickly, its on team ocuppola Esports
aims and objectives
market research
pestle
swot
Original post by ashbash567
thanks for coming back so quickly, its on team ocuppola Esports
aims and objectives
market research
pestle
swot

Team Ocuppola is a fictional business made up just for the exam. The purpose of Part A pre-release is for you to research the Esports industry in general and come up with your own ideas for Aims and objectives etc. What would be the target market for Sports? How would you focus Market research etc? https://ukie.org.uk/value-of-esports-in-UK-2020
who are the competitors of esports?
Original post by bamtutor
Team Ocuppola is a fictional business made up just for the exam. The purpose of Part A pre-release is for you to research the Esports industry in general and come up with your own ideas for Aims and objectives etc. What would be the target market for Sports? How would you focus Market research etc? https://ukie.org.uk/value-of-esports-in-UK-2020

Who are the competitors of esports?
Original post by Tamanna_Aujla
Who are the competitors of esports?

Esporrs is the actual industry not one company
Original post by bamtutor
Esporrs is the actual industry not one company

So when we have to research the competitors who will it be for the industry?
Does anyone know how to do swot and pestle analysis on esports?
Reply 9
Original post by Tamanna_Aujla
So when we have to research the competitors who will it be for the industry?

you need to find competitors of the team, not the industry. so teams such as faze and optic would be competitors
you need to find competitors of the team, not the industry. so teams such as faze and optic would be competitors

Thank you so much. However, how would we talk about it in the swot, pestle and marketing mix analysis?
(edited 4 years ago)
Reply 11
Anyone Made marketing mix and pestle/swot
you need to find competitors of the team, not the industry. so teams such as faze and optic would be competitors

they aren't UK competitors, they have to be UK ones
Reply 13
anyone got any info on what to put for SWOT, PESTLE
Original post by ashbash567
anyone got any info on what to put for SWOT, PESTLE

For strengths and weaknesses, we can only really get specifics once we get part B in the exam. For technology in pestel, you can say about the constant advancements in technology which would be key for esports.
What did you guys write about the market size of esports
All I've got is that In 2020, there were 272 million occasional viewers and 223 million enthusiasts. And that at the current growth rate, by 2023, there are expected to be almost 300 million frequent viewers of eSports worldwide.
Anyone know how swot and pestel can link to the 7 Ps?
Reply 18
Original post by leahtaylor.1
they aren't UK competitors, they have to be UK ones

you realise that barely any esports teams have all players from 1 country. also esports is an international industry
Wait has it been confirmed that the business we are going to do is the E-sports one? I thought they were releasing the test on Monday.