The Student Room Group

Marketing in automotive sector

Hello,

I’m a 1st year Business Management (marketing) student on a 4 year, full time course with a year in industry. As part of my placement year, I’d like to apply for a placement at some car manufactures located in the UK i.e., Jaguar/Land Rover, BMW Group, etc. I have a real passion for cars and anything similar. Has anyone had experience or know of anyone who’s had experience in marketing within the automotive sector, what’s it like?