Business

•

Go through the entire case study once for an overview

•

Go through it the second time, but then start noting down themes and concepts that you can potentially apply from your material to the case study - anything that pops to mind, not matter how trivial (just make sure you note them where they apply in the passage, otherwise it will be difficult to find where what applies)

•

Note down areas where multiple concepts apply in one area - these are potentially more complicated areas and are probably where you would get the more difficult questions with higher marks

•

Note down the formulas that you would need to use.

•

On a clean sheet of paper, draw out a mind map of the case study so you would have a clearer idea of what the themes are and how they connect - the marks are in the topics you can connect the most; the more links you can make, the better the analysis

•

Take note of the themes that you have noted down and drew diagrams of

•

Draw out statistics or specific mentions from the case study and apply it to the question at hand. Make sure the statistics or what you mentioned are relevant to the question though.

•

Point out related and interconnected themes from other areas of the case study and what the potential issues that could arise

•

If you don't know what the answers are to hypothetical questions you pose, say they're topics that need to look into further

•

Apply strong analysis, analysing things from various perspectives e.g. cost-benefit, short term, long term, from various stakeholders' perspectives, from marketing perspective, from financial perspective, from management's perspective, from the employees' perspective. How? Why?

•

Always apply strategic (from the business owner's perspective) and critical thinking - nothing is perfect and do not accept everything as fact. Question everything and probe everything that you come across. What's potentially wrong with this? Why is it an issue? How can it be resolved? What else would it impact? Would there be knock-on effects? Would this be a bad or good thing?

•

Think what would be balanced view would be and justify your stance on the issue

•

Businesses are also not linear; there could be 101 different things going on at the same time, and you could end up juggling 101 different balls. Some things you need to end up compromising on, some you don't, can't, and should never compromise on. In the multi-dynamic situation, what would your approaches and decisions be?