The Student Room Group

UAL|Fshion Marketing

Hi everyone,
I'm an international student currently in Year 12 and planning to apply for UAL in 2026 for fashion marketing. I' ve already taken my AS exams and got Maths A, Economics B, and Accounting B. My predicted A-level grades are Maths A, Economics A, and Accounting A.
I also have a portfolio that includes a 3,000-word essay and a visual project, with the final outcome being a promotional video.
I was wondering how strong my chances are of getting an offer from UAL with these grades and portfolio.

Reply 1

Original post
by Anonymous
Hi everyone,
I'm an international student currently in Year 12 and planning to apply for UAL in 2026 for fashion marketing. I' ve already taken my AS exams and got Maths A, Economics B, and Accounting B. My predicted A-level grades are Maths A, Economics A, and Accounting A.
I also have a portfolio that includes a 3,000-word essay and a visual project, with the final outcome being a promotional video.
I was wondering how strong my chances are of getting an offer from UAL with these grades and portfolio.


for fashion marketing i’m pretty sure you don’t need a portfolio - just the personal statement then possibly an interview

Reply 2

Original post
by userejirneosi
for fashion marketing i’m pretty sure you don’t need a portfolio - just the personal statement then possibly an interview


Thanks for your reply. I'm preparing the portfolio because I worry that I don't have enough examples to prove my passion for this major.

Reply 3

Original post
by Anonymous
Hi everyone,
I'm an international student currently in Year 12 and planning to apply for UAL in 2026 for fashion marketing. I' ve already taken my AS exams and got Maths A, Economics B, and Accounting B. My predicted A-level grades are Maths A, Economics A, and Accounting A.
I also have a portfolio that includes a 3,000-word essay and a visual project, with the final outcome being a promotional video.
I was wondering how strong my chances are of getting an offer from UAL with these grades and portfolio.

Hello! Your predicted grades are excellent and fits UAL's admission requirements for fashion marketing. You have a strong application when you combine it with your personal statement, which already sounds impressive with a thorough essay and promotional video.

Below are the entry requirements for BA Fashion Marketing:
Entry requirements
The standard minimum entry requirements for this course are:
One or a combination of the following accepted full level 3 qualifications.

A Level Passes at Grade C or above to total a minimum 112 new UCAS tariff points (preferred subjects include, Business Studies, Economics, Fashion Studies, Information Technology, English, Languages, Media Studies and Psychology);

Distinction at Foundation Diploma in Art and Design;

Distinction, Merit, Merit in BTEC Extended Diploma;

Merit at UAL Extended Diploma;

Access Diploma or 112 new UCAS tariff points from the Access to HE Diploma;

112 new UCAS tariff points (equivalent to 280 old UCAS tariff points) from a combination of the above qualifications or an equivalent full Level 3 qualification;

or equivalent EU or non-EU qualifications such as International Baccalaureate Diploma;

and Six GCSE passes at grade A*-C or grade 9-4, to include a grade C or grade 4 in Maths.

APEL (Accreditation of Prior (Experiential) Learning)
Applicants who do not meet these course entry requirements may still be considered in exceptional cases. The course team will consider each application that demonstrates additional strengths and alternative evidence. This might, for example, be demonstrated by:

Related academic or work experience

The quality of the personal statement

A strong academic or other professional reference

OR a combination of these factors

Each application will be considered on its own merit but we cannot guarantee an offer in each case.
English Language Requirements
IELTS level 6.5 with a minimum of 5.5 in reading, writing, listening and speaking.

Developing marketing skills specifically for the fashion industry is the main goal of London College of Fashion's BA (Hons) Fashion Marketing program. It addresses topics like PR, digital marketing, consumer insights, and brand management. The Selection criteria is as follows:

A strong interest in fashion marketing theory and practice

Analytical problem solving skills, and the potential to develop professional, communication and business skills necessary for future industry challenges

Curiosity about fashion consumers’ needs and how they want to buy fashion products and services across a range of markets

Fashion industry experience

Motivation to succeed on the course and work in the fashion industry


The selection process at UAL considers both creative potential and academic accomplishments. The strength of your academic record and the depth of your portfolio will be crucial. In your personal statement, be sure to highlight your enthusiasm for fashion marketing and your familiarity with the field.

All the above information can be found on the course page:
https://www.arts.ac.uk/subjects/fashion-business/undergraduate/ba-hons-fashion-marketing-lcf#fees-and-funding (message written as of 22 October, 2025 so please do check the website again for the most updated information!)

The UAL website has a section dedicated to application tips, which you may find helpful. You can view the guidance here:
https://www.arts.ac.uk/study-at-ual/apply/your-personal-statement
https://www.arts.ac.uk/study-at-ual/apply/portfolio-advice

Please get in touch if you have any questions, and continue refining your personal statement to showcase your abilities that make you stand out. I wish you all the best in your application and preparation process!

-Faye (UAL student rep)

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