SRUC - Letter to the head

For VetMed, SRUC wants us to separately send some documents such as the Letter to the head etc. For the letter to the head they would like us to mention things such as our motivations to join the profession and SRUC, reflections and contributions to communities- these are the kind of things I also included in my personal statement (which is also something they will receive), so is it fine if the content overlaps? Or does anyone have any tips for where I can read about Scotland's rural economy and its importance in rural and remote sectors? Thank you!