mmm.. I think I just knew it! It's a sort of standard thing. If F and E are the mid-pts of AB and AC, then FE = ½BC. You can prove by using the cosine rule, for example.
let a = BC. then
a² = b² + c² - 2bc.cosA
let a' = FE, then
FE² = AF² + AE² - 2.AF.AE.cosA
a'² = (½b)² + (½c)² - 2(½b)(½c).cosA
a'² = ¼{b² + c² - 2bc.cosA}
a'² = ¼a²
a' = ½a
FE = ½BC
=======