In today's economy, marketing plays a vital role in all organisations. Here, you'll develop your skills and learn how marketing can enhance the performance and perceptions of an organisation.
Year One: Business Management, Career Viewpoint, Consumer Psychology, Marketing, Marketing communications, The Graduate Challenge. Year Two: Digital Marketing, Business Analytics, Business to Business and Services Marketing, Consumer Insight, Enterprise Projects, Measuring Campaign Effectiveness, Selling & Sales Management. Year Three: Advertising and Communications Strategy, Business Information Systems, Consultancy Project, Corporate Communications and Reputation Management, Dissertation, International Marketing Management, Managing Innovation in Business, Market Place, Strategic Decision Making, The Consumer-Brand Relationship.
Application deadline details:
Provisional for Year 1 for EU at £9,250
Provisional for Year 1 for England at £9,250
Provisional for Year 1 for Northern Ireland at £9,250
Provisional for Year 1 for Scotland at £9,250
Provisional for Year 1 for Wales at £9,250
Provisional for Year 1 for Channel Islands at £9,250
Provisional for Year 1 for International at £12,000
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