• MINI mission FAQs

Q. What is the MINI MISSION Competition?
A. MINI will recruit 14 Ambassadors from 14 universities across the UK. Each Ambassador will be loaned a MINI for a 9 week period during which they will lead MINI Missions. Each week the Ambassador will be given a number of missions to complete, either with students they recruit or with students who sign up via a facebook App. There will be a university leader board on the MINI Facebook App to heighten the competition between universities.

If you have any questions or would like to contact someone about the competition, please call: 0208 879 1700 Monday - Friday 09:00-17:00, or out of hours: 07917 118 713.

Alternatively email [email protected].


Q. What are the prizes?
A. The winning Ambassador wins a MINI for one year and the winning university wins a MINI party.


Q. What is the role of the MINI Mission Ambassador
A. The Ambassador will participate in approximately 42 missions and be required to spend between 4 – 6 hours a week, planning, recruiting participants, completing missions and administering a competition facebook page.


Q. What is a Mission?
A. A Mission is a challenge for the MINI Ambassador and a team of three to complete. A Mission lasts for approximately 30 minute and involves driving the MINI to three separate locations and completing three tasks. Examples of Tasks 1. Take a photo of the team squeezed into a phone box with the MINI in shot 2. Take a photo of MINI with street art 3. Create a Christmas card picture with the team and MINI


Q. What about petrol, insurance and parking during the 9 week competition?
A. Ambassadors will be provided with a MINI, car insurance, fuel allowance and a parking permit where required.


Q. Is there MINI Ambassador Training
A. Successful MINI Ambassadors will be invited to a training session on the 24th November 2012.


Q. How will I know if I have been successful?
A. A shortlist of Ambassador candidates will be contacted within 4 days of the application closing date.

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