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Define what the question is talking about for example in an organisational structure question you would start with defining what an organisational structure is! Nothing else needed here, just define and show your knowledge.
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Give a positive/advantage. In an organisational structure question this may be that a smaller span of control gives workers more support in their jobs.
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Analyse this point by using a logic chain (as mentioned analysis vs. evaluation) use phrases like "This would, therefore, leading to"
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Start off with "however" and go on to give a negative/disadvantage such as saying "However, a smaller span of control stifles creativity which may lead to people getting demotivated as they would struggle to reach the higher levels of Maslows Hierarchy of needs."
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Do the same as the previous paragraph but for a differen positive/negative.
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This means you have 2 positives and 2 negatives. Even in a 10 mark question that asks about advantages, you must still give disadvantages and problems!
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Evaluate the essay, be clear on what the business should do. Give the main reason why they should do it but also state why it isn't such a good idea. For example, I would suggest the business uses a small span of control because it means people will stay on the task that they are meant to be doing although the managers must be careful not to prevent creativity as that is vital in this business!
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Don't forget, you can not evaluate anything wrongly, as long as you justify your decision!
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