It is so frustrating reading your OP as you are clearly academically bright but clueless when it comes to selling yourself to a potential employer. You might be at a top Uni but the careers support service stinks.
Anyhow, here’s some information from the other side of the fence that you may find interesting: -
We add a job to our software, it pushes it out to numerous job boards, Reed, Total Jobs, Monster etc etc. The job can end up on Indeed as it gets scrapped from other sites or ends up in a feed to them.
Next the candidate sees the job and applies, our ATS software parses all the CVs straight into the system along with the cover letter. It de-duplicates and I will see a number next to the candidate telling me the same candidate applied on CV Library, Reed wherever. It also tells me If the same candidate applied for another of our graduate vacancies or positions.
It also tells me all the qualifications held and any work experience. Now I may have added some additional specific filter questions to my job when it was added but if not, my software auto scores all the applications anyhow. All applicant’s get a nice reply telling you we are looking at your application but in reality, I don’t know you from Adam at this stage. Our reply looks authentic, but its computer generated.
At this point I am now looking to filter my list down, honestly one graduate CV looks like the next, I don’t need you to tell me about your university or 90% blah blah, I already know that. My software has flagged you as a First so I’m now comparing your application against others flagged as First or 2.1s sorry but you fall asleep viewing most of them.
I am looking for that differentiator, I want to see something that jumps out to say that candidate really wants to work here, they have a genuine interest in wanting to work for us and enthusiastic about that specific career path. I might then ask you for an aptitude or psychometric test or invite for the next level of filtering as part of the process. If the candidate has some work experience alongside their application in my field, I like that. I’m more likely to notice their application over yours. Now a lot of applicants will be auto filtered out, I could start off with two hundred applications for these roles.
@Username5971572 is absolutely spot on. You send a scatter gun generic CV and cover letter chances are I have given it 10 seconds and dragged it to the reject bin for a nicely worded auto rejection reply that’s if my auto scoring software hadn’t done it already.
So don’t do scatter gun. If you are going to apply for a post, put the effort in or don’t bother you’re wasting both of our time, personalise your application to my company. I want to know we are the company you want to join not my competitor. I want to know its this specific field that you are interested in, not looking for any old graduate vacancy.
If I were you, I would think long and hard about the area of work that interests you, rewrite your CV and cover letter with a bias to that field. You need to sell yourself. Your academia alone wont cut it.
Also, look for specialist recruiters in that sector and see if they will interview you and represent you. Some of our vacancies are open to recruiters. I might get that call “hey, LS, I know you wanted a grad XX, I have this guy in front of me, Pi, top guy has the academia etc really wants to get in on the ground level with you, he’s worth interviewing” that can trump a number of applications.
In all, it’s a tough time, nobody likes a quitter so get motivated and finish your course and focus on what counts. Make your applications going forward targeted and take the time. You will get there.
Good Luck