The talk about Krave is pretty much a daily rant for me. Crownfield Nougat Pillows (Aldi) and Mornflake Chocolatey Squares were around for YEARS before Kelloggs got their team together to make this "God Cereal" that had already existed forever, in a far, FAR superior format. "HAVE YOU TRIED THIS KRAVE STUFF, OH MA GAWD IT'S LIKE SEX!" - me: "Sigh, yes, and I struggle once more to find any common ground with this atrocious generation of children..."