McDonalds has built up a reputation of being a place where if you apply, you're more or less guaranteed a job. That's because people hate it and drop like flies, or because people only work there on a temporary basis or whatever. Now that everyone's up in arms and panicking about the economic recession, people don't want to lose their jobs, so they're putting up with the crap. Also, more people are looking to apply for jobs, so a lot more people are applying to McDonalds... as a result, there are more applications and less places, so McDonalds is now like any other place, in that there's a certain element of competition for jobs there. So, don't be upset about it, just carry on applying places; you'll find somewhere nicer than McDonalds to work, I'm sure of it.