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Is a marketing degree needed

I want to get into marketing / digital / business’s however I am studying criminology at uni I like the course and don’t want to leave however I also have an interest in marketing and business ?

Is a degree needed as I don’t know where to start with this ?
Hi @Maya4955

I studied marketing at university and now I work in the marketing department where I studied (it's come full circle :smile:).

There are a lot of different routes as marketing is a really broad area that can take you anywhere across any industry as marketing is such an important element for pretty much any business.

In terms of if it's a necessity, it really depends on the role you want to go into and your awareness of marketing in general as you'll be surprised how much you already know as a consumer being exposed to marketing campaigns on a daily basis. You'll likely find that a lot of entry level roles are at agencies where you'll cover a specific marketing function such as social media, PPC, SEO etc where you'll work with a range of clients that you may not need to hold a qualification providing you have a basic understanding of the area you want to go into and you'll learn a lot on the job.

It's worth noting that these are typically entry level jobs and there might not be a lot of room for progression as I've personally found with agencies but you can certainly progress this way without a degree. Remember though that these entry level roles aren't limited to agencies though so see what you can find. A degree will definitely be helpful to start your career higher up as your qualification shows employers that you have a strong understanding of marketing theory and its applications to real world situations.

If you asked me, I would advise going down the degree route as it sets you up better for the long term and it's much more beneficial from a progression standpoint as you'll tend to find in a lot of industries and disciplines that a qualification is required for more senior roles.

I hope this insight helps but if you've got any more questions do let me know!

All the best,

Tom - Marketing and Content Assistant - Teesside University
Reply 2
Original post by Teesside University
Hi @Maya4955

I studied marketing at university and now I work in the marketing department where I studied (it's come full circle :smile:).

There are a lot of different routes as marketing is a really broad area that can take you anywhere across any industry as marketing is such an important element for pretty much any business.

In terms of if it's a necessity, it really depends on the role you want to go into and your awareness of marketing in general as you'll be surprised how much you already know as a consumer being exposed to marketing campaigns on a daily basis. You'll likely find that a lot of entry level roles are at agencies where you'll cover a specific marketing function such as social media, PPC, SEO etc where you'll work with a range of clients that you may not need to hold a qualification providing you have a basic understanding of the area you want to go into and you'll learn a lot on the job.

It's worth noting that these are typically entry level jobs and there might not be a lot of room for progression as I've personally found with agencies but you can certainly progress this way without a degree. Remember though that these entry level roles aren't limited to agencies though so see what you can find. A degree will definitely be helpful to start your career higher up as your qualification shows employers that you have a strong understanding of marketing theory and its applications to real world situations.

If you asked me, I would advise going down the degree route as it sets you up better for the long term and it's much more beneficial from a progression standpoint as you'll tend to find in a lot of industries and disciplines that a qualification is required for more senior roles.

I hope this insight helps but if you've got any more questions do let me know!

All the best,

Tom - Marketing and Content Assistant - Teesside University


Thankyou Tom I wanted to ask is a masters in marketing with criminology degree any good ? If I was to do that
Original post by Maya4955
Thankyou Tom I wanted to ask is a masters in marketing with criminology degree any good ? If I was to do that


Hi @Maya4955

So providing you have the suitable entry requirements for a marketing masters then I could definitely see this as a route into a marketing career.

To some extent it will depend on the role you go for when looking for a job and if they require you to have an undergrad degree in marketing or business but having a masters in marketing is certainly setting yourself up well for a career in the field.

Hopefully this helps but let me know if you have any more questions.

Many thanks,

Tom - Marketing and Content Assistant - Teesside University

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