BTEC level 3 Unit 2 Developing a Market Campaign

OP

If you get some research would you mind sharing it with me thanks ?

Reply 3

Original post by shelomo cohen

If you get some research would you mind sharing it with me thanks ?

i can share what i currently have, what is your email?

Reply 4

OP

That will be amazing thank you

Reply 5

Original post by shelomo cohen

Can Anyone help me on the research of Unit 2 Part A about 'The market for mobile games'? please

Wait is the mobile apps the case study?

Reply 6

OP

It unit 2 part a I think it the case study have you one some research because am stuck on it ?

Reply 7

Original post by Thelabtatpast

Wait is the mobile apps the case study?

No mobile applications is not the case study. They have specifically asked us to research the mobile "gaming" market which is different to mobile applications. Mobile applications is talking about every single application in general but mobile games app is about the games and the potential market for the games like how many are interested in mobile gaming only etc etc so since the case study also says it is for augmented reality, it will be wise to understand what it is and have notes on its market. I think this case study was given based on the fact that augmented reality game pokemon go was widely successful however there is no information at all related to the marketing campaign for pokemon go, infact they did not even have a large marketing campaign all of it was word of mouth. There is also little information about niantic the company that made it so i am guessing we just have to read through a lot of sources and figure it out. After googling this "university business plan for mobile application augmented reality" i found these:

http://lib.ugent.be/fulltxt/RUG01/002/033/498/RUG01-002033498_2013_0001_AC.pdf

https://www.hindawi.com/journals/ijcgt/2016/7690754/

I don`t think they will generally check through the works reliability and validity intensively so as long as you write like you know it all than it should be fine. Use the lib ugent link and adapt it to a marketing campaign for mobile games since they have a lot of similarities like the same distribution channel and stuff etc

Reply 8

OP

Thanks

Posted from TSR Mobile

Reply 9

Original post by phychem

No mobile applications is not the case study. They have specifically asked us to research the mobile "gaming" market which is different to mobile applications. Mobile applications is talking about every single application in general but mobile games app is about the games and the potential market for the games like how many are interested in mobile gaming only etc etc so since the case study also says it is for augmented reality, it will be wise to understand what it is and have notes on its market. I think this case study was given based on the fact that augmented reality game pokemon go was widely successful however there is no information at all related to the marketing campaign for pokemon go, infact they did not even have a large marketing campaign all of it was word of mouth. There is also little information about niantic the company that made it so i am guessing we just have to read through a lot of sources and figure it out. After googling this "university business plan for mobile application augmented reality" i found these:

http://lib.ugent.be/fulltxt/RUG01/002/033/498/RUG01-002033498_2013_0001_AC.pdf

https://www.hindawi.com/journals/ijcgt/2016/7690754/

I don`t think they will generally check through the works reliability and validity intensively so as long as you write like you know it all than it should be fine. Use the lib ugent link and adapt it to a marketing campaign for mobile games since they have a lot of similarities like the same distribution channel and stuff etc

Thank you very much !

Reply 10

nbram98

can you email me please

Reply 11

When are you guys doing the exam?

Reply 12

Original post by Thelabtatpast

When are you guys doing the exam?

The date is fixed.

https://qualifications.pearson.com/content/dam/pdf/Support/Examination-timetables/8144-BTEC-Timetable-L3.pdf

It is on may 2nd and 3rd, they have set it up like this everyone gets part b under a set date to complete it.

03/04/2017- Release date
02/05/2017 – 03/05/2017 - Window for supervised period
15/05/2017 - submission deadline by centres

31489H Business , Enterprise and Entrepreneurship - Unit 2: Developing a Marketing Campaign Prep: 6 hours Supervised: 3 hours

Reply 13

riri_x

6

Original post by Thelabtatpast

When are you guys doing the exam?

next week!

Reply 14

Does anyone know when we get our results back for this unit? Also what do you reckon the grade boundaries will be?

Reply 15

Original post by Thelabtatpast

Does anyone know when we get our results back for this unit? Also what do you reckon the grade boundaries will be?

August 17th is results day

Reply 16

Original post by phychem

August 17th is results day

Cheers!

Reply 17

ririririaaa1