i would presume maturity as it wants to increase market share which implies that its an already established business. the case study also showed that people knew about the business already.

Reply 7

toadio

Original post by Hi81828383

Hi all use this chat to discuss part A and your thoughts.
Any predictions?

anyone know if you could consider the fact that the primary research was collected via social media survey reliable?

Reply 8

joshsid

Original post by toadio

anyone know if you could consider the fact that the primary research was collected via social media survey reliable?

Yea as it was prolly the reason why Travelodge was more heard about than premier Inn, despite Premier Inn being a larger company
(i hope i am speaking about the same thing, the best rest hotel one)

(edited 3 months ago)

Reply 9

294023

Original post by KatzMotel

i would presume maturity as it wants to increase market share which implies that its an already established business. the case study also showed that people knew about the business already.

Thanks

Reply 10

294023

anyone got any information on the target structure, size and trends ??

Reply 11

morgannnnn321123

Original post by Mariam8901

Would you say it is a service

i would say yes, as you cannot buy goods.

Reply 12

ContentRegistere

Original post by morgannnnn321123

i would say yes, as you cannot buy goods.

Can you not buy products such as drinks in the Hotel or sweets?

Reply 13

morgannnnn321123

Original post by Hi81828383

Hi all use this chat to discuss part A and your thoughts.
Any predictions?

How would you talk about the sample size reliability.. obviously it’s a lot more than the past papers but it still doesn’t seem like a valid amount of people to generalise the information with? what would you say??

Reply 14

morgannnnn321123

Original post by ContentRegistere

Can you not buy products such as drinks in the Hotel or sweets?

oh maybe it can work as both?? but if it’s budget hotels it said in part a that they wouldn’t be available to keep costs low.. i imagine it depends the context and which you are talking about

Reply 15

ContentRegistere

Has anyone done the this unit and willing to perhaps help us, I can send the case study

Reply 16

sam11_k

hi it seems like a good case study especially compared to previous ones, i was going to use the fact that the pandemic and other economic factors decreased market share etc. as it uses 19 as the last “good” year and 20-23 where it dropped